market analysis.
100+ clients
10+ years experience
Our expert market analysis gives you the bigger picture. We reveal industry growth, demand shifts, consumer behaviour, and seasonality, ensuring your strategy is built on reality rather than guesswork.
market insights that matter.
Market analysis shows how your business performs within the wider landscape. It goes beyond competitor activity to uncover whether your industry is growing, shrinking, or shifting, and what that means for you.
We analyse consumer behaviour to understand which segment you operate in and where demand is headed. Using trusted tools such as IBISWorld, Statista, and SimilarWeb, we gather reliable insights into market size, growth patterns, and influencing factors. From wider economic shifts to changing technology and seasonal peaks, our analysis highlights the forces shaping your opportunities.
The value lies in context. Market analysis provides the clarity needed to separate performance from external conditions and ensures your strategy is built on evidence rather than assumption.
The outcome is a clear, commercial view of your market’s health, the demand drivers at play, and the opportunities worth pursuing.
what we offer.
Whether you’re looking to validate growth, spot demand shifts, or plan around seasonal peaks, market analysis gives you the clarity to act with confidence.
We’ll execute a top-level assessment of your market: is it growing, shrinking or shifting? This provides the context you need to understand how your business is performing and its potential.
We identify which market segment you operate in and how consumer behaviour is evolving. This shows where demand lies and how best to reach it.
Our PESTLE analysis examines the wider forces shaping your industry, covering economics, technology, regulation, environment, society and politics, so your strategy is built with the full picture in mind.
We uncover seasonal demand peaks and trends from Christmas and Black Friday to Valentine’s campaigns, so that your strategy always aligns with when customers are most active.
Using platforms like IBISWorld, Statista, and SimilarWeb, we turn raw data into actionable insight, giving you a clear picture of opportunities and risks.
Industry health check
Consumer behaviour insights
Macro trend analysis
Seasonality mapping
Data-led reporting
breaking down the details.
We identify which market or segment your market plays in, from ecommerce performance to niche sectors, and establish overall size and worth.
Analysis pinpoints where demand is increasing or declining, helping you understand the scale of opportunity and whether the conditions support your growth plan.
We examine the conditions driving market change, from fulfilment trends to shifts in technology and consumer habits, showing you why growth is happening and how you can make it happen.
Beyond identifying peak periods, we map out how they affect strategy. We will highlight when your campaigns should run and how they fit into a wider plan.
Market analysis helps to reduce risk by separating performance from market conditions, ensuring recommendations are realistic and aligned with the environment you operate in.
what our clients say.
We’ve collaborated with hundreds of brands, working on strategy-first digital marketing that delivers, time and time again. See what they say.