Client:
One Day Tests
One Day Tests is a private diagnostics provider delivering both routine and specialised blood tests with rapid turnarounds.
We started working with One Day Tests soon after they launched, and it was clear that a unified strategy was needed to get their message in front of the right audience. Our team worked on a cross-channel approach that delivered stellar results across users and revenue.
As a new provider, One Day Tests faced the challenge of quickly and effectively communicating their services to the public.
Their goal was to establish themselves as the leading choice by highlighting their groundbreaking laboratory facilities and deep expertise, alongside showcasing the passion and talent of their team. They needed a full digital marketing strategy across multiple channels.
— Our solution
Our in-depth research and competitor analysis shaped a data-driven strategy, optimising One Day Tests’ offerings for relevant searches with high-quality, targeted content.
Our PR team secured high-profile media coverage in Metro, iNews, Men’s Health, MailOnline, Sheerluxe, and The Sun, leveraging expert commentary from One Day Tests’ doctors, while Paid campaigns maximised ROI. Our strategy positioned them as an emerging industry leader, driving a 187.94% growth in unique visitors, a 5,000% increase in users, and 2,300% in revenue growth over a year.
Bamboo Nine have really helped with our company’s growth. The team have devised and executed a SEO content, PR and social media strategy that has broadened brand awareness, and driven more quality traffic to our website.
Andy Morton | One Day Tests
