08 Mar 18

Why Our Content Process is World Beating

Rachel Kerr

By Rachel Kerr

Rachel, our rising star has an English Lit Grad and an MA, making our SEO team the envy of the industry. Passionate about writing and developing her SEO techniques, she is the perfect copywriter. Read more posts.

Why Our Content Process is World Beating

Here at Bamboo Nine, when it comes to writing, we’ve achieved the ultimate content writing process. Writing is different for everyone, but when you do it for a living and you write 7 hours a day for various clients, you’ve got to create an article writing process that is solid, effective, and versatile. Here at Bamboo Nine, we believe that our content process is world beating and here’s why!


Qualified and Experienced CopywritersQualified Copywriters

Everyone that is hired at Bamboo Nine has a passion for what they do and a love for seeing businesses grow and as copywriters, we are no exception. Not only do we enjoy writing for a living, but we are qualified to do so. With degrees in English literature and master’s degrees in creative writing, we are fully qualified to be writing whatever content your business requires. What’s more, we have years of experience writing for clients, whether on a freelance basis or in previous employments.

However, we believe that our experience and qualifications speak for themselves. When it really comes down to it, we love what we do, and it drives us to continuously better ourselves and the work we produce.


We Love What We Do!

Writing is something that’s difficult to fake and it’s fair to say that if you don’t believe in what you’re writing, and you’re not interested in it, your audience won’t be either. Sure, there are days when writing is difficult or as writers we’re tackling a problematic topic that simply doesn’t capture the imagination, but in general we love what we do, and we believe that it shows in the work we produce.


We Train HardTraining

As copywriters at Bamboo Nine we are always looking to stay ahead of the game! And that’s why we continue to train in our craft and develop our skills. We may be qualified writing professionals, but we believe you should never stop learning and that’s why we attend online training courses, writing events and training opportunities around Brighton. There’s nothing worse than standing still as a writer. You’ve got to keep moving, learning and growing!


We Can Write in Any Style You Need!

As copywriters, we are trained to write in any style our clients require. Whether they require us to write a thoroughly researched article on medicine that is full to the brim of medical jargon and the latest developments in medicine, or they require a light-hearted by interesting article that hooks people in, we can do it all! As professional writers, we can write in any style our clients need and we are proud to adapt our tone of voice, sentence structure, wording and article style to the needs of each individual and business.


Thoughtful

Thoroughly and Accurately Researched

Research is an incredibly important part of copywriting and is one part of the content writing process that we take the most time over. All the articles we write have been thoroughly researched and are backed up with links to credible sources. We want to make sure that the information we are publishing online is accurate, legitimately backed and easy to understand.


All Content is Keyword Researched

We want to write content that doesn’t just read well but also gets noticed! And we achieve this by carrying out thorough keyword research. By researching those highly searched keywords, we can craft an article that serves a purpose online, answers questions, and provides a solution for all those internet users typing their queries into Google.

Not only is this a great way to get content to rank but it also helps us build the reputation of our clients. As the content climbs Google rankings, it reaches a wider audience and the brand name becomes well-known.


We Also Provide Professional EditingProfessional Editing

All content that is written at Bamboo Nine is sent through a rigorous editing process. After the content has been written, it is edited by the person who wrote it and it then sent to another writer on the team who looks over it with fresh eyes, spotting any mistakes or problems with readability. Before publication, the article is then uploaded to the site and checked through for a final time before publication.

This professional and thorough editing process has been extremely fruitful for our team and has significantly reduced the number of errors that can easily go unnoticed. We only ever want to deliver the best content possible to our clients, and our editing process helps us to achieve this.


Article Pitching Process

Here at Bamboo Nine, we don’t just write content for our clients, we also aim to build links! We achieve this by writing additional content each month that is pitched to various websites. It’s a great challenge for us as writers to create articles for specific sites and pitch our work to gain links. Not only is gaining a link to their website beneficial for the client, but it is also a great way for us to develop as writers – pitching our work to strangers and facing the real-life struggle of rejection and the elation of acceptance!


We Create Evergreen ContentEvergreen Tree

What does that mean, I hear you ask? Evergreen content is content that remains relevant to its audience and is kept up to date. Here at Bamboo Nine, we don’t simply create content, publish it, and then never update it. Instead we create evergreen content. Whether that means we write an article that will never go out of date, or we return to previous articles and keep them up to date with the relevant information and statistics.

Times are constantly changing, technology is developing, businesses are growing, and the attitudes and views of our clients are changing too and, while all of that is a good thing, we must make sure that our content changes, grows and develops alongside everything else!


Call Us Today for All Your Content Requirements

If you’ve been searching for the ultimate content strategy, Bamboo Nine have you covered. If you would like to know more about our content strategies, our writers, or what we do at Bamboo Nine, call us today. Our friendly team are more than happy to answer any questions you may have!

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