The Suncare Shop sell sun care, skincare and holiday products and are known for their wide range, great customer service and unbeatable prices.
They came to us with the goal of achieving an ROI of 10 in order to drive profitable sales and beat YoY results.
The shopping campaigns were built using Grip (groups of individual products) structure alongside a meticulous negative keyword exclusion method to ensure that only the most relevant searches triggered product ads. This ultimately allowed us to set the right bid for each product based on its unique performance, leading to a more optimal ROAS and profitable campaigns.
January – October 2020 vs 2019
As a result of more controlled spending of individual products based on their return, and despite the current economic uncertainty caused by Covid-19, in 2020:
• CPC was down 35% from £0.16 to £0.10 YoY
• Cost was down 66% (-£18.9k) YoY
• Conversion Rate increased from 5.37% to 10.75% YoY
• ROAS improved from 4.7 to 13.4, an increase of 185% YoY
Bamboo Nine have been pivotal in moving us forward with our Digital Marketing this year. Specifically focusing on Google Ads, the Bamboo Nine team have gone above and beyond to make sure we’re optimising this crucial area of our business. They’re a great team to work with… knowledgeable, experienced and adaptable.Sally Gamester, PA to The Suncare Shop Directors
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What our clients have to say
I wouldn’t hesitate to recommend Bamboo Nine; they did exactly what we asked them to do and more in a very short space of time and it was a pleasure working with Zak Pashen, Chris Rivera and their Head of Technical, Chris Johnson.Ian Parrish, Bourne Leisure
I have been extremely pleased with the quality of lead generation that our PPC campaign has given us. We are consistently visible on the first page of google for all of our targeted search terms and the fact that over half of our business comes from google shows how well it works. I wouldn’t hesitate to recommend Bamboo Nine to any escape room looking to increase online visibility and sales because they definitely know what they’re doing!Phil Harris, Pier Pressure
We have worked with Bamboo Nine for over 4 years and they are always on the end of the phone and happy to answer questions we have, not just PPC questions! Their customer service is honestly amazing and we see Chris as a part of our business. Our campaigns are run ever so well and long may our relationship continue.Charlotte Thompson, Thames RIB Experience
Bamboo Nine, we love our new site! You took our brief and blew us away. The feedback from our clients about our website has been extremely positive and we have already won contracts on the strength of it. We can’t thank you enough!Francesca Coleman-Carr, Sash Windows London Ltd
I trust Bamboo Nine because they always go the extra mile for us. Their service and more importantly, their results; is why we are loyal to them. We expect a lot, and they deliver.Daniel Humphreys, Sure Removals
I never have to worry about my campaign. Every day I get leads, which is what I want. I know they are working behind the scenes daily to improve the campaign even more so and I appreciate the fact I can get on and run my business while they do their thing.Dom Fagan, Concrete Flooring Solutions
Since I’ve worked with Bamboo Nine, our Goggle Shopping campaign and PPC campaign has improved drastically and we now get the leads in to the business that we want and need, rather than just clicks to our website. The guys are always on the ball and always contactable and due to the success of my PPC campaign, I have introduced Bamboo Nine to other companies with my full recommendation.Ali Sik, Stone and Wood Shop
They do what they say they’ll do, and they do it well. I have complete faith and trust in Chris and his team.Alan Read, Ames Group